THE HERITAGE OF TOMORROW
An Extended Family Business
Since its beginnings, Rhea has always been a family business, and it continues to be so to this day….

RHEA. THE HERITAGE OF TOMORROW

An Extended Family Business
Since its beginnings, Rhea has always been a family business, and it continues to be so to this day. Ever since Aldo Majer, and later his son Carlo, laid the foundations to build what Rhea Vendors has become today, the values and ideals they passed down have remained strong throughout the years. With the passing of the Majers, Rhea became what we like to call an “extended family business”, where each person, from our colleagues at the Rhea branch offices around the world to the technicians on the factory floor to the Board of Directors, is a valued and cherished part of a tight-knit community. More than sixty years after Rhea’s founding, the company still feels like family: the affection and respect among all our people is a testament to the values that still characterise the Rhea team.

I HEAR THE PLANET'S URGENT PLEA
Sustainability has to be more than just a buzzword. It has to be part of a company’s core values…

REALISTIC SUSTAINABLE GOALS
We all know that the planet can’t be saved by switching to paper drinking straws. But we also know that every little bit counts.
At Rhea, our commitment to a greener, more responsible future is rooted in the belief that every action we take today, however small, can help to shape a brighter tomorrow.
This translates into a holistic approach to doing business that recognizes the interconnectedness of economic success, societal well-being, and environmental accountability, all of which are essential for a sustainable, inclusive, and prosperous future.
Because sustainability isn’t just a buzzword for us. It’s a way of thinking, of working, of being.
Discover the Rhea sustainability in facts.
Download the 2023 Sustainability Report
THINK OF IT AS CORPORATE HYGIENE
We don’t presume to save the planet ourselves. But we do understand that the choices we make in the present can have far-reaching implications, not only for future generations but – let’s be honest – for our own continued success.
In our pursuit of environmental sustainability, we have adopted innovative technologies and practices aimed at reducing our ecological impact. From energy-efficient machinery to eco-friendly materials sourced from eco-conscious partners, we strive to minimize waste and emissions at every stage of production. Indeed, ecology is built directly into the design of our machines, which feature modular components, energy-saving technologies, and certified FSC packaging.
You don’t need a slogan to understand the self-evident truth that a clean manufacturing operation is just smart business.


THIS IS THE EASY PART
For Rhea, sustainability means not just respecting the environment, but respecting people. But that’s nothing new. Since our beginnings, in 1960, we’ve always understood that our success is intertwined with the well-being of our employees and the communities where we operate.
This is evident in our commitment to fair labor practices, workplace safety, and diversity and inclusion. We provide our workforce with opportunities for growth and development, fostering a culture of empowerment and equality by embracing the richness of varied perspectives.
It should be clear to everyone that a happy, healthy, and economically secure workforce makes for a thriving society, which is essential for the success of any business.
At Rhea, treating people with respect comes naturally. It always has. It’s who we are.
Rhea invests in people because we believe they are the architects of our success.
ETHICAL GOVERNANCE
compound noun /ˈeθɪkəl ˈgʌvərnəns/
- The set of principles, practices, and standards that guide the behavior and decision-making processes within an organization, prioritizing fairness, transparency, integrity, and trust;
- Ensuring that a company’s actions align with its values and with the best interests of its stakeholders, i.e., employees, customers, and the broader community;
- Fostering meritocracy and social diversity, fighting all forms of corruption, committing to equal rights and equal pay;
- Securing a business’s long-term viability and reputable standing by consistently making ethical choices that benefit the planet and society as a whole.

I CREATE THE CHANGE I WANT TO SEE
Innovation is a two-way street. The ideal company-customer relationship is where…


I TASTE AN EXPERIENCE DESIGNED FOR ME
Customization is maybe the coolest perk of this new world that’s evolving before our eyes…
I SEE THE WAY I WANT THINGS TO BE
Quality is complicated. It is both measurable and intangible. It has to be intrinsic to the product, obviously. But I also have to be able to experience it.


INVENTING THE FUTURE
The power of imagination
Rheavendors has never been satisfied with simply keeping up with the times: we’ve always been ahead of them…